Life

(W) hat a recruitment idea!

W Goa recruits top talent with a unique night casting event

Lights, Camera, Action! W Goa, part of the iconic W Hotels Worldwide, Inc, concluded India’s ‘first-of-its-kind’ recruitment search recently at The St. Regis Mumbai. W Goa Casting Night is a series of events to recruit talent, who  embody the passion and drive to deliver the brand’s Whatever/ Whenever service promise, to join one of the most dynamic hotels in India. Following the success of the Night Casting in Mumbai, a similar event will be conducted in Goa for further recruitment to fill up over 200 positions in this new design-led hotel.

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W Goa is part of a global renowned brand, W Hotels Worldwide. Born in New York City in 1998, the brand now has nearly 50 hotels in gateway cities and exotic destinations around the globe including Amsterdam, Bangkok, Hong Kong, London and Maldives. Inspiring, iconic, innovative and influential, W Hotels provides the ultimate in insider access, offering a unique mix of cutting-edge design and passions around fashion, music and healthy lifestyle with Fuel. W Hotels offers a holistic lifestyle experience that is integrated into the brand’s sensibility through contemporary restaurant concepts, stylish retail concepts, signature spas and inspiring residences.

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Dilip Puri, managing director India and regional vice president South Asia, Starwood Hotels & Resorts with T J Joulak, general manager, W Goa

“Recruiting the right talent will play a vital role in the success of our brand’s debut in India. W Hotels are all about delivering Whatever/ Whenever service and unconventional experiences to our guests. We are looking for talent who understand our guests’ lifestyles and are passionate about our brand’s DNA. What better way to start cultivating the brand than by creating a recruitment drive that resembles a bold, sparkling environment embodying the W brand’s ethos and the state of mind of Goa,” says T J Joulak, general manager, W Goa.

The unconventional path

True to the W Hotels brand, W Goa took an unconventional recruitment drive style, opting instead to do a ‘Night Casting’ – selecting their talent in a spectacle of music, lights and entertainment at night. Held in the Ballroom of The St Regis Mumbai, the venue was transformed into a W Living Room, W Goa’s signature bar, with a cosmopolitan vibe, music and signature mocktails being served to the potential candidates. Upon arrival, candidates were treated like superstars with photo moments on the red carpet.  To mark the opening of the Casting Night, W Goa management team unveiled a special pre-opening video on ‘Goa State of Mind’ giving attendees an exclusive sneak peak of the hotel. At the Casting Night, potential candidates were invited to go through series of interactive sessions conducted by a panel of judges made up of W management team, to assess their aptitude, personality and service minds. This almost ‘reality-TV’ type process encourages extra dedication from the burgeoning hopefuls and will allow the true star talents to shine.

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The first recruit for W Goa

W Goa aims to recruit over 200 talent in various positions including Style (Housekeeping), B&F (Beverage & Food instead of Food & Beverage), Welcome (Front Office), Sales & Marketing, Engineering, Finance, Human Resources and Spa. Further to the Casting Night events, the Casting Call will continue and interested candidates are welcome to apply by submitting their profile, three photos that best represent their personality and a short write up about their ‘W Edge’ and what makes them the right fit for the job. The casting call is open to those from all walks of life, regardless of experience or training. W Goa embraces diversity in gender, ethnicity, religion, orientation, age, personal style, physical aptitude, and education. This outlook is a cornerstone of the brand’s success.

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