RezNext has revamped its internet booking technology with industry leading functionality to support dynamic packages and promotions. Core to the new functionality is also the three-step booking process designed to help hotels improve their conversions.
“Direct bookings for hotels in India is still a fraction of the hotel’s total online sales. We believe the key to success is in the booking experience that the solution offers, the UI and the time taken to complete a booking. We also realise that a booking engine must have important functionalities like advanced promotions and dynamic packages to present lucrative offers to customers trying to book directly through a hotel’s website. Our current release addresses this need in the market,” stated Avinash Lodha, CEO and CFO, RezNext Global Solutions.
Abhijit Dey, founder, managing director, Starline Hospitality, said, “We are currently managing two properties in two very important destinations in India – Goa (Manthan Yogic Village) and Manali (De Vivendi Resorts). For both these destinations, it is important to have various packages built in by seasonality. We have been able to achieve that with RezNext’s booking engine – RezE.”
“We are happy with the new version of RezNext’s booking engine. The user interface is great and has made our work easier as the reservations get automatically updated real-time,” said Dhruba Talukdar, manager – front office, The Guwahati Address – By Centre Point.
The solution has custom built designs for all devices to ensure optimum usage of the booking engine across any platform. Bartibaraj Somaasundaram, chief technology officer, “The new release of our IBE is tightly integrated with the hotel’s website to have a similar look and feel and also provides a search widget on the hotel’s website to facilitate an instant booking decision. We have also put lots of focus in building a robust technology platform for the booking engine that delivers faster page loads.”
Key features of the new release include user interface with user configurable colours, fonts and themes; support for unlimited rate codes, rate plans, rate fencing and rate restrictions; length of stay, booking window based rates and promotions; stores foot fall tracks on consumer usage; digital cancellation policy facility; integrated weather forecast and currency converter; calendar based view across room type and meal plan showing rates and availability.
“We have built the booking engine to serve as a prime marketing space for the hotel with the ability to feature all room types, multiple meal plans, season based rates, customised packages and real-time update of rates based on market demands,” added Kevin Dcosta, senior vice president – product development, RezNext Global Solutions.